PeerPush
Same question, twice.
PeerPush is a product discovery platform for people and AI. Paste your URL, AI builds a structured profile of your product that assistants can read, and you launch it to 51,000+ builders.
Ask the same question twice. The opening AI chat names two other tools; the chat rewinds like a tape into PeerPush, and after the listing goes live the identical chat replays with a new answer.
- 16:9
"Get found by AI" is a new and fuzzy promise. The film had to make founders feel the problem in one glance, then show the concrete thing PeerPush does about it: a profile written in words AI can read.
Indie founders, makers and small SaaS teams who have shipped something and want to be found by people and by AI assistants.
Scene by scene.
▶ 0:00Not in the answerA customer asks an AI chat for the best tool. It recommends two others.
▶ 0:03RewindThe chat rewinds like tape into PeerPush's own how-it-works page, and the cursor clicks Paste your URL.
▶ 0:06Paste your URLThe URL is typed into step 1 and the camera pans to step 2 as AI builds the profile.
▶ 0:09Words AI can readThe site's example profile fills the frame: who it's for, use cases, what it replaces, pricing, platforms, then Live.
▶ 0:13Launch dayOn the site's example launch board, the product climbs to the top. Launch to 51,000+ builders.
▶ 0:15Same questionThe identical chat replays, and this time the answer names the product.
▶ 0:19Read by AIThe homepage's counter: read 32.8M times by 33 AI systems in the last 30 days.
How it was made.
- 01
The how-it-works steps, example profile and launch board are rebuilt from peerpush.com's own pages and copy. Product names in the chats and on the board are PeerPush's own examples, labelled as examples on screen.
- 02
The rewind is the film's turn: the chat un-types in reverse through tape tracking bands, then plays again with a new ending.
- 03
PeerPush's look from the site's CSS: white, black and purple #9333EA, all in Geist.
- 04
A funk track ("Funk in my Pocket" by OptiKill, CC BY) with cuts on its real downbeats, a zip and riser on the rewind and stamps as profile rows land. 16:9, no voiceover.
The client was stunned by the result, and more so that it was made entirely by AI.